Prowly Journal

Startup Lessons Learned in 2016 - Inside Prowly

To me, Prowly feels like the greatest lesson of humility. I feel that I will never be able to learn as quickly as I am learning now - it is both the advantage and disadvantage of running your first startup. Here is a collection of the biggest lessons I learned in 2016.

18 January 2017

ceo blog company joanna drabent

Prowly App: How We Got From a Vitamin to Becoming a Painkiller

A while back, my co-founder Sebastian made an observation that in contrast to for example, e-mail marketing or online monitoring tools which are like antibiotics, Prowly app is more like a vitamin for those in PR. That’s because we weren’t like a first aid remedy, but ra...

29 December 2016

joanna drabent ceo blog company

Our Way to $1,1M Series Pre-A - Inside Prowly

It's been almost a year since we at Prowly closed our pre-A series round of financing. This is the story behind the scenes. Because behind every success there is a lot of everyday struggle.

18 December 2016

ceo company blog joanna drabent

Success Story: How E-commerce Company Implemented Brand Journalism Into Their PR Strategy With the Prowly App

Allegro’s communication team improves efficiency and keeps the audience informed – With Paweł Klimiuk, Corporate Communication Director and Michał Bonarowski, Senior PR Brand Manager at Allegro.pl.

17 December 2016

case studies brandjournalism contentmarketing customers

Prowly App Will Boost Its PR Software to Provide More Data

Prowly app announced its general PR software update that will introduce a brand new user interface, improved content presentation and new features built to provide more data for PR.

6 December 2016

updates Press Releases

Lessons Learned from the Unsuccessful Rollout of Prowly 2.0. Navigating the Interface Fiasco

Every innovation journey comes with its share of triumphs and tribulations. We’ve tasted both, just not in that order… Today, we unravel a candid account of an event etched in Prowly's history—the rollout of Prowly 2.0, a venture that proved to be a challenging milestone...

2 December 2016

Startup Vicious Circle - Inside Prowly

We have been running Prowly app for more than one year. We launched our app in the end of 2013, so 2014 was the most important year for our business in Poland. After launching in beta we have verified market need and on that basis we prepared next iteration of our produc...

8 March 2016

joanna drabent prowly company

Adapt or Die - Inside Prowly

Through technologies dynamic development, we live in an ever-changing reality and the way we communicate is the fastest to evolve. For start-ups in this market it’s an advantage and also a curse. Those who observe, analyse and adapt will survive.

15 December 2015

joanna drabent prowly company

Allegro Sets Up Its Own Brand Journal With Prowly App

Allegro, the biggest online transaction platform in Poland, is launching a new site dedicated to its communication activities: _magazyn.Allegro. The site has been designed and commenced using the Prowly app, intended for PR specialists, which thus introduced new brand jo...

15 October 2015

case studies customers

Spotify Launches the First Prowly Brand Journal in Poland

The Polish version of Spotify has been enhanced with a media-dedicated Prowly Brand Journal that constitutes a place integrating the brand's communication from all the channels it runs.

2 April 2015

customers case studies