Prowly, a PR software platform, announces its most significant product update this year - an expansion of its media monitoring capabilities to include global broadcast sources. Users will now have an overview of brand mentions across all communication channels: TV, radio, print, online, and social media.
Prowly has partnered with TVEyes, the leading provider of broadcast media monitoring solutions, offering near real-time monitoring for thousands of critical broadcast news channels worldwide, including major markets like the U.S. and Canada.
“TVEyes is excited to announce our new partnership and to bring key global video and audio news sources and intelligence to Prowly’s customers,” shared Daren Benzi, Chief Commercial Officer, TVEyes. “In the current market it’s more important than ever before for clients and brands to have a comprehensive view of mentions across all of the major types of influencer media. Our new partnership enables Prowly to strengthen its offering as a comprehensive and global media monitoring solution.”
This partnership enables customers to monitor, measure and report on market-moving news stories from broadcast outlets, and is complemented by over 7,000 newspapers and magazines globally (including licensed content typically hidden behind paywalls), and more than half a million online sources. To manage all these brand mentions, users can gather insights and visualize data through analytics and reporting modules.
"We see that PR professionals often pay for multiple tools to handle various tasks, data sources, and communication channels. However, there's an alternative—a single, comprehensive platform that doesn't compromise on data quality or reporting capabilities. Our vision of PR software is an all-in-one tool that covers all PR tasks and monitors all types of media, backed by renowned partners like TVEyes," comments Sebastian Przyborowski, Head of Product at Prowly.
TV monitoring results in Prowly's platform
For more information about Prowly's expanded media monitoring capabilities, visit www.prowly.com.
About Prowly
Prowly is a SaaS platform that helps public relations professionals save time on everyday tasks, reach more journalists and report on brand performance. For the past 10 years, this PR tool has been used by over 7,000 customers from more than 70 countries. Prowly was acquired by Semrush, a leading online visibility management SaaS platform in 2020.
About TVEyes
TVEyes Inc., headquartered in Fairfield, Conn., provides subscription-based services for near real-time search of television and radio broadcasts, streaming and online video, and podcasts, as well as infrastructure for search engines, business intelligence and media intelligence platforms. More information on TVEyes can be found at tveyes.com.