Prowly launches Vimeo’s new Press Center supported with a personalized media pitching module.
The mobile revolution has completely changed the way we browse websites. People prefer images and videos over written content. The same goes for the expectations of reporters. They’re always busy, they process tons of content every day and want instant access to company news, assets or spokespeople. They need press centers that work fast, are responsive and give whatever content needed.
Joanna Drabent, CEO & Co-founder at Prowly
Key Press Center features are:
We needed a flexible newsroom design that would be intuitive and easy to navigate for journalists on the front end and our internal team on the backend. Visually, it was important to represent the creativity behind our brand and functionally it needed to support everything from hosting our brand guidelines to our original programming press assets. Prowly was the best fit to meet both those needs.
Jessica Casano-Antonellis, VP of Communications and Head of Diversity at Vimeo
*ISEBOX.COM, survey conducted in April 2016.
Head of Comms at Prowly.com